In 90`s, amidst challenges of the transformation in the digitalization revolution, the heritage businesses adopted a dynamic strategy for modernisation and organisational flexibility to meet the demands of high velocity, rapid change international markets driven by innovation, telecom ,media and technology. The management control unit reoriented strategic goals and priorities with valuable, rare and unique, non imitable resources to spawn new group projects in Startup ecosystems, e-commerce , fiber networks, and software solutions. This laid the foundation of the technology focused concern called "Raj Dempo Ventures" spearheaded by the young and aspiring engineer Govindraj Dempo.
Two decades, the established concern along with "strategic think tank" spearheads sustainability of competitive advantages and group businesses. A group director view in 2020 defined the conglomerate akin to the "hidden champions" of German Mittelstand firms with multiple specialisations and a portfolio of properties holdings, apparel retail, technology consulting and business research.